After a moment involving his family’s first home movie using a VHS camera, at only 12 years old Russ made a decision to change and became obsessed with learning how to achieve a lean, muscular physique like he saw in the fitness magazines. He had some decent success on his own, but it was challenging as Russ really loved (and still loves) food!
At 27 years old, Russ decided to finally get this part of his life taken care of. He hired a coach and won an international physique transformation competition. His friends and coworkers asked Russ to help them transform their bodies like he had done, and he did. Russ quickly noticed with his clients a direct correlation between better physical health, energy, and confidence, and success in the workplace and with personal relationships.
He quickly became the “go to guy” for transforming bodies, businesses and lives and has spent the past 20+ years researching, testing, and using himself as a human guinea pig to come up with the most effective and efficient strategies for busy men and women.
Russ’s passion and mission now is helping others improve every area of their lives by first getting the body, health, and abundant energy they desire without starving themselves, doing fad diets, or having their lives revolve around working out. Russ runs three businesses, is a father of three young children, and speaks all over the world, yet still is able to keep visible “abs” 365 days a year…and even still enjoys eating pizza. He is passionate about educating others on how they can have the body, health, and energy they want without fitness taking over their lives or taking away all of the “fun.”
Russ’s specialty is helping male entrepreneurs and business owners make more money, grow their business, and reignite passion in their relationships, by first taking control of their physical, mental, and emotional health. Russ owns two private personal training studios in Atlanta, GA, is the author of “Live Longer, Feel Better, and Look Great Naked”, has spoken on Grant Cardone’s 10X GrowthCon stage and Virtual Bootcamp Stage both in 2020, and has appeared in numerous fitness publications.
Upon meeting Russ, many describe him as “the most positive and inspirational person they have ever met”, which is refreshing in a world of too much negativity and cynicism.
Russ has helped tens of thousands of people get the body, health, and energy they desire through his Body Transformation University Coaching Program and Personal Training Studios. His mission now is to help millions of people do the same thing so they can achieve their mission and live their ultimate lives.