Get the RARER Executive Playbook
Build a stronger, leaner body without giving up the food and life you love.
Includes Your Greatest Asset, my ongoing Executive Health & Performance Brief, with weekly coaching to help you look and feel exceptional.

Years Experience
Client Success Stories
High-Performing Business Owners & Executives Including 10X Enterprises
Most people waste years trying programs that don't fit their life. Russ's approach is different - built around you, your goals, your schedule, and your body. Russ combines 25+ years of real-world coaching with relentless accountability and positivity that makes the journey as powerful as the destination.
Realistic nutrition
built around foods you actually enjoy.
Intentional training designed to improve strength, energy, and longevity.
Sleep, recovery, supplementation, and performance optimization tailored to the individual.
High-level coaching, structure, and direct support for lasting transformation.
High-touch coaching for serious business owners and executives seeking maximum transformation, performance, and accountability.
Structured health and performance programs designed to improve energy, consistency, leadership capacity, and overall team performance.
Keynotes and performance sessions for companies, masterminds, and events focused on leadership, health, longevity, and sustainable high performance.
Russ works with a limited number of private clients, leadership teams, and organizations each year to deliver highly personalized coaching, transformation, and performance optimization.
At 11 years old, Russ introduced himself on a home video by saying:
“My name is Russ… and I’m fat.”
That moment sparked a lifelong obsession with transformation, performance, and understanding what truly creates lasting change.
After building a successful career as a CPA in the auditing department at KPMG, Russ transformed his own body and health, won a national body transformation contest, and eventually left corporate America to help others do the same.
Today, Russ works with high-performing business owners, executives, and leadership teams to improve energy, strength, confidence, longevity, and overall performance through a realistic, sustainable approach of body and health optimization.
"The most positive and motivating person I've ever met." - Russ's clients, again and again.
At 11 years old, Russ introduced himself on a home video by saying:
“My name is Russ… and I’m fat.”
That moment sparked a lifelong obsession with transformation, performance, and understanding what truly creates lasting change.
After building a successful career as a CPA in the auditing department at KPMG, Russ transformed his own body and health, won a national body transformation contest, and eventually left corporate America to help others do the same.
Today, Russ works with high-performing business owners, executives, and leadership teams to improve energy, strength, confidence, longevity, and overall performance through a realistic, sustainable approach of body and health optimization.
"The most positive and motivating person I've ever met." - Russ's clients, again and again.
A practical guide to building a lean, strong body while increasing energy, confidence, and long-term health - without extreme dieting or sacrificing your lifestyle.
In this bestselling book, Russ Yeager - physique transformation, health, and performance expert - reveals the exact system he used to go from a self-described "chubby kid in husky pants" to an international physique champion.
After 25+ years of research, real-world coaching, and using himself as a human guinea pig, Russ cracked the code on building a lean, healthy body with lasting energy. Now he's sharing everything in one definitive guide with his book.
What you'll learn:
A practical guide to building a lean, strong body while increasing energy, confidence, and long-term health - without extreme dieting or sacrificing your lifestyle.
In this bestselling book, Russ Yeager - physique transformation, health, and performance expert - reveals the exact system he used to go from a self-described "chubby kid in husky pants" to an international physique champion.
After 25+ years of research, real-world coaching, and using himself as a human guinea pig, Russ cracked the code on building a lean, healthy body with lasting energy. Now he's sharing everything in one definitive guide with his book.
What you'll learn:
Get my RARER Executive Playbook, plus Your Greatest Asset, my Executive Health & Performance Brief.
RARER: THE EXECUTIVE PLAYBOOK
It's rare to be shredded after 40. It's even rarer to stay shredded after 40 without giving up the food and life you love.
BONUS: Your Greatest Asset
You'll also receive my Executive Health & Performance Brief: practical coaching by email to help you build a stronger body, improve your energy and focus, and perform at your best in business and life, without extreme dieting or giving up the foods you love.
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